About me

Born in Amazon, Brazil, in 1978. Art Director to digital and interactive medias. Experiences in advertising campaigns, both online and offline medias, and direct marketing to Latin American market (Brazil and Mexico) and European market (now in Italy). 10 years creating solutions to clients like Motorola, American Express, Nescafé, Coca-Cola, Volvo, SAP, ABN Anro Bank, Banco do Brasil, Gerdau, Fiat. Studies in Communications at the University of Amazon and Post-Graduation in Graphic Design at the Faculdades Senac de Sao Paulo. Lover of videogame, silly movies ("Airplane!" is the best!), Belém (my hometown), good cuisine and wine.

Specialities

Art Directing to digital medias. Motion Design and action script programming. Creative development of campaigns, presentations and pitches. Idioms: portuguese, spanish, english and italian.

Tech and tools

Advanced: Photoshop, Flash, Dreamweaver, Illustrator, Free Hand. Average: InDesign, After Effects.

Merits

1 Gold Lion - Cyber Lions Cannes Festival, 6 Shortlist - Cyber Lions Cannes Festival, 1 Bronze - The One Show Festival, 1 Finalist - New York Festival, 1 Merit - London Festival, 1 Gold - El Sol de Iberoamérica, 1 Silver - John Capples Festival, 1 Merit - Art Directors Club Festival NYC, 2 Silvers - Sao Paulo Creative Club, 1 Bronze - Circulo Creativo de Mexico, 1st Place in Agree Process to University of Amazon

Nido


Teaser campaign , like countdown to launch a new Nestlé's product.
Agency: OgilvyInteractive Mexico

Cashback service




American Express Italy needed talk to their customers about the Cashback service, when each one Blue card receive back 1% of all expenses done. We did a hotsite to calculate all expenses and a screensaver to remind this service. Agency: OgilvyInteractive Italy. Job: Art Direction and Motion.

Condesa Haus




Condesa Haus is a trendy and friendly hotel in Mexico City, talking about typical mexican style with all modern confort and technologies. This job was very special for me, because I lived there. Special thanks to Fernando and Leila for supported me in this project. My job: art direction, motion design, Flash programming, musical work.

Ogilvy Digital Day


Santa doesn't exists. But the digital consumer does. Meet it soon.



Reindeers don't fly up. But your sales can do it.


Letters to Santa don't function. But this email to remember you about our meeting do it.


E-mail invitations to the OgilvyInteractive Digital Day, an event to show new tecnologies and concepts to Ogilvy's clients.

Big foot




This ad is to Fiat Retailers in Brazil, in rich media format. Agency: Ogilvy Brasil My job: art direction (shared to Pedro Gravena), motion design. Awards: Finalist London Festival, Gold MM Online Brasil, Silver Sao Paulo Creative Club. Special thanks to Nando Franchin, for the best foot performance.

Graacc




This campaign was done to Group of Support to Adolescent and Children with Cancer, in Sao Paulo. Agency: Ogilvy Brasil. My job: motion design, visual effects, flash programming. Awards: Gold Cyber Lions Cannes, Bronze The One Show, Gold El Sol Iberoamerica, Gold Gramado Festival, Silver Sao Paulo Creative Club, Silver John Caples, Grand Prix Yahoo! Digital (br), Gold About Magazine (br), Merit Art Directors Club NY, Bronze MM Online (br)

Tetra Pak




This hotsite to Tetra Pak, the company that protects what's good. Agency: Ogilvy Mexico My job: art direction. See this project: www.protegelobueno.com

Sandra




In Mexico, thousands of children are sexual exploration victims. And the Goverment of this country and the society are reacting against this crime. Agency: Ogilvy Mexico. Awards: Shortlist Cyber Cannes Lions 2007, Bronze Circulo de Oro Mexico 2006. My job: art direction, motion design, Flash programming.

Parates attacs!



Campaign to promote special offers of Volvo, The Pirates of the Caribbean's sponsor. Agency: OgilvyInteractive Mexico. My job: Art directing

Nestlé e-mails




Some jobs day-by-day to Nestlé. Example of relationship communication, using email as tool. Agency: Ogilvy Mexico. My job: art direction.

Gerdau




This ad was to Gerdau, the biggest brazilian steel producer. Almost award (:P) Shortlist Cannes Cyber Lions 2006. Agency: Ogilvy Brasil. My job: art direction, Flash programming.

TAM




This piece was created to Tam, an airline company in Brazil. Agency: Ogilvy Brasil. My job: art direction.

(this version in portuguese)

Flash memories



Illustrations in free time. I didn't use photo or another reference, only my memory and the mouse.

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Talk to me

By e-mail
MSN marholanda@hotmail.com